Ready to rock your reels with confidence?
Join our Reels on Fire 5-Day Challenge!
Join us for a week of fun sessions, done-for-you reel prompts and real-life examples of what is working on Instagram now.
In just 5 days I'll show you how to use reels to attract your dream customer and grow your business, PLUS the exact strategy that revived my dead Instagram account (and brought in 50k new email subscribers) in just 7 months.
It's all happening LIVE from August 19-23, 2024, and it's free! Just enter your info below and we'll take care of the rest.
"I committed to making daily Instagram reels as soon as Ruth shared her results and growth. My account went from barely 1,000 followers of local clients to 4,994 and as of now I'm on track to hitting 5k today. As a direct result of these reels, I now have over 900 subscribers on my email list! Just a few months ago there were 0!"
- VALORIE KELLEY-
HEY THERE, I'M RUTH!
And I'm ready to set your reels on FIRE!
Over the past 14 years I've built multiple 7-figure brands that have generated well over $25 million in revenue. I've also been mentoring other business owners since 2014, and have helped over 15k students build successful 6, 7 and even 8-figure brands of their own.
The online world has changed a lot in the last few years. Things that used to work so well (like paid traffic) got a lot harder and more expensive, so I had to adapt.
At the beginning of the year I decided to go ALL IN on organic traffic, specifically through Instagram. I immersed myself in the platform to figure out exactly what works and what doesn't, and how to turn those followers into customers. And I cracked the code.
In just 7 months I not only re-engaged my dead Instagram account but I added over 100k new followers, over 50k new subscribers to my email list and 10xed my evergreen sales.
I learned it's not about going viral but about having a smarter strategy—and that's what this challenge is all about! I'm sharing my proven strategy plus the exact reel prompts to use to put it into action in your own business.
Buckle up, friend! It's going to be a fun ride!
"I've been resisting social media in the past, but I have followed Ruth's strategy with posting reels to Instagram and using Many Chat for automations and after just TWO weeks, I'm up 1,000 followers and 159 new email subscribers (which I'm happiest about!) and have had some sales from my funnel without any money on paid ads!"
- MARISA GEBERT -
HERE'S WHAT TO EXPECT
5 days. 5 live sessions. 1 impactful strategy that will ignite your reels—and your business!
Starting Monday, August 19th, we'll kick off each day at 9am EST with a short live lesson to explain the day's challenge and share insider tips on how to make it work for you! Sessions will be recorded and shared to our pop-up Facebook group for those you can't attend live (but we really think you should be there!).
Throughout the challenge, we'll break down our proven Instagram strategy—the GRIT Formula—with plug and play hooks and captions, reels examples and best practices.
DAY 1 | The "Get to Know You" Reel
The first day of the challenge introduces you to the first part of our GRIT Formula, the "Get to Know You" reel. This day is all about creating reels that tell your dream customer exactly you're here for (and who you're not) so that they feel seen and drawn to your brand.
DAY 2 | The "Real & Relatable" Reel
Day 2 continues our Instagram strategy with the "Real & Relatable" reel. Today's challenge is all about creating content that builds authenticity and trust with your audience—and gives you a chance to be yourself and have some fun!
DAY 3 | The "Interest" Reel
The challenge continues on day 3 with the "Interest" reel. Interest content is relevant, usable and sharable. Today you'll use your reel to spark curiosity and inspire your dream customer to engage with your brand.
DAY 4 | The "Talking Head" Reel
Day 4 of the challenge is all about the "Talking Head" reel, which gives you a chance to show off your expertise and build authority for your brand! This is your chance to share insights and value directly to your audience and let them see you. We'll be sharing the best tips for an engaging Talking Head script that keeps attention the whole way through!
DAY 5 | The Secret Sauce
On the final day of the challenge we'll be showing you the "Secret Sauce". Just as posting content without strategy hurts your brand, so does posting content without evaluating what's working and what isn't—and that is what today is all about! We'll show you how to analyze your reels so that you can treat your account like the ultimate experiment and double down on what's going well!
BONUS SESSION | The Wrap Up
It wouldn't be a challenge without a party... We'll get together once again on the final day to celebrate, get your final questions answered and maybe even give out some fun prizes!
Don't wait! The Reels on Fire Challenge starts in...
"I have an IG reel that's hit over 5,000 initial plays! The great thing is that, because we have a strategy to follow, I actually know why this one hit!I just want to encourage everyone to keep going. This is a marathon, not a sprint. Trust the process!"
- SHERI THARP -
