WHAT IS BLOGGING?
blog /bläɡ/
verb
to produce & publish any form of content online for the sake of establishing credibility, building rapport, and expanding your customer base; also sometimes called content marketing.
DISCOVER A BUSINESS MODEL THAT WORKS
OUR UPSIDE DOWN BUSINESS MODEL™ IS A PROVEN PROCESS THAT TAKES THE GUESSWORK OUT OF CREATING A SUCCESSFUL & SUSTAINABLE BUSINESS.
To understand what makes our business model so powerful, you have to first understand how the traditional model for starting a business has always worked. In a traditional business model, you create a product or open a business, and then you work really, really hard to try to find customers.
It usually means taking big risks, making big investments and taking out big loans, and hoping that those risks will pay off, and that you will eventually be able to get your feet on solid ground.
But, as the statistics tell us, 20% of all small businesses fail in their first year, 50% of all small businesses will fail by year five, and only 33% of small business will make it to year 10.
SO HOW DO YOU ELIMINATE THE RISK?
You turn the whole process upside down.
The framework we teach at Elite Blog Academy starts by helping you develop a relationship with your readers. And while this does take an investment of time, it doesn’t take a lot of cash. In fact, it’s almost risk free. Because if your message isn’t resonating, you can refine it until it does.
And then, once you’ve got that down, we’ll show you how to expand your reach and your audience. And once again, the risk here is minimal. It takes time, but not a ton of cash.
It is only then that you’ll begin monetizing, but by this point—it’s easy. You understand your market, and you don’t have to go out looking for customers because you already have them.
And from there, you just keep building.
It’s a business model that works, and best of all, it is one that works without all the pitfalls that cause most small business models to fail.
NEED HELP?
While public enrollment for EBA® only opens once a year, we do have lots of other amazing resources available year-round for bloggers and online business owners. From recommended reading and our favorite tools to a variety of printable resources to help you plan and organize your business, our resources page has everything you need to get started!
